The name Fralù combines the names of Francesco and Luisa, the son and daughter of Bruno Rocca. The wine is made from Nebbiolo grapes sourced from young vines, just 6 to 7 years old, planted in the estate’s own vineyards. These are located on the hills of Barbaresco, between the villages of Barbaresco and Neive. The soils are predominantly white marl interspersed with blue marl and sandy veins—rich in limestone and microelements—providing ideal conditions for Nebbiolo.
Maceration took place in stainless steel vats for 10–15 days to preserve the fresh fruit aromas and the distinctive freshness of Nebbiolo. The wine was then aged for 8–12 months in large French oak barrels before bottling. This wine is ruby garnet in colour. On the nose, there are aromas of raspberry, black cherry, and floral notes. Silky and elegant on the palate with ripe tannins. The finish is smooth and persistent.
